Suggestions
Laura Loughran
General Manager, New Ventures at Factor
Laura Loughran is the General Manager of New Ventures at Factor, a subsidiary of HelloFresh. She has recently transitioned into this role, focusing on innovative product development and strategic marketing initiatives within the company. Prior to her current position, Loughran held significant roles in technology and digital transformation, notably as Senior Vice President of Technology at Chico's FAS, where she played a key role in enhancing the company's digital capabilities.12
In her current capacity at Factor, Loughran is instrumental in launching new products, including the recent introduction of Factor Form, a line of dietary supplements designed to complement their meal delivery service. This initiative reflects her commitment to merging culinary expertise with nutritional science to provide consumers with convenient and effective health solutions.23
Loughran's background also includes experience in growth marketing and product management, which she leverages to drive innovation and customer engagement at Factor. Her work emphasizes a customer-first approach, ensuring that new offerings align with consumer needs and preferences.45
