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Laura Guido-Clark
Chief Executive Officer at LOVE GOOD COLOR PBC
Laura Guido-Clark is a seasoned professional with over 20 years of experience in analyzing consumer product aesthetics, including color, materials, and finishes. She is renowned for her ability to understand and apply both conscious and subconscious influences on purchasing decisions. Laura is recognized as an 'Experience Consultant' for her skill in translating these influences into innovative color and finish solutions for new products. In 2017, Laura introduced her revolutionary color methodology, LOVE GOOD COLOR, which combines science and sensory elements to help designers incorporate emotional responses into color selection. This language-based system enhances decision-making confidence and efficiency, streamlining the design process.
