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Laura Mete Frizzell
Fractional COO/CFO | Helping marketing agencies, consultancies, and founder-led businesses scale profitably and get back to loving their business.
Laura Mete Frizzell is a seasoned business professional and entrepreneur who founded WhiteBlaize in 2021.3 As a Fractional COO/CFO, she specializes in helping marketing agencies, consultancies, and founder-led businesses scale profitably and rediscover their passion for their work.245
Professional Background
Laura is known for her strategic problem-solving skills and ability to inspire teams.1 Her expertise lies in solving complex business challenges, making her a valuable partner for the companies she works with. As the founder of WhiteBlaize, she aims to assist visionary founders in setting up and scaling their businesses profitably.3
Areas of Expertise
Laura's professional focus includes:
- Strategic planning: Helping businesses develop and implement growth strategies
- Financial management: Offering CFO services to optimize financial performance
- Operational efficiency: Streamlining processes as a COO to improve overall business operations
- Marketing and digital operations: Leveraging her experience in these areas to drive business success
Leadership Philosophy
Laura's approach to leadership emphasizes:
- Intuition: Recognizing the value of experience-based wisdom in decision-making6
- Risk-taking: Encouraging stepping out of comfort zones for business growth5
- Ethical influence: Focusing on leadership and influence in business practices4
Through her work at WhiteBlaize, Laura Mete Frizzell continues to support businesses in their growth journey, helping them scale profitably while reigniting the founders' passion for their ventures.