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    Laura Friend

    Regional Director @ Amplitude

    Laura Friend is a Regional Director at Amplitude, a company specializing in digital analytics and product intelligence. She has a strong background in strategic solution sales and has made significant contributions to the organization since her arrival. Her role involves overseeing regional growth strategies and enhancing customer engagement through data-driven insights.

    Prior to her current position, Laura was instrumental in establishing growth initiatives at ITVX, where she focused on leveraging Amplitude’s capabilities to optimize user conversion and retention. Her experience includes extensive collaboration with various teams to foster a culture of experimentation and data utilization, which has led to improved decision-making processes across departments.12

    Laura is recognized for her proactive approach and ability to drive immediate impact within her region, demonstrating a commitment to both team development and customer success.34 She is also involved with the Women in Tech Forum, contributing to discussions on career development and empowerment for women in the technology sector.2

    Overall, Laura Friend exemplifies leadership in the tech industry, particularly in the realm of analytics and user experience optimization.

    Highlights

    Nov 18 · businesswire.com
    Behavior Analytics Market Analysis Report 2024: User and Entity ...
    Nov 15 · csmonitor.com
    When Hezbollah rockets are incoming, and you can't reach the shelter
    Sep 24 · amplitude.com
    ITVX's User Conversion Rate Soars by 10% With Amplitude's Viewer ...
    ITVX's User Conversion Rate Soars by 10% With Amplitude's Viewer ...
    Aug 10 · Hull Daily Mail
    Jason Gaskell admits killing Hull mum Laura Huteson, 21, in Orchard Park - Hull Daily Mail

    Related Questions

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    How has Laura Friend contributed to ITVX's success with Amplitude?
    What specific projects has Laura Friend led at Amplitude?
    How long has Laura Friend been with Amplitude?
    What skills does Laura Friend bring to her role at Amplitude?
    Laura Friend
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    Location

    London, England, United Kingdom