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    Laura Foti

    Category creator and results-driven marketer

    Laura Foti is the Chief Marketing Officer at Specright, a cloud-based platform for Specification Management.13 Here are some key details about her:

    Professional Background

    • Laura joined Specright in 2018 as Director of Marketing and has since risen to the role of CMO.15
    • Prior to Specright, she worked at GE Digital as Head of Paid Media & Analytics and at Deloitte Digital as a Consultant.5
    • She has spent her career at the intersection of manufacturing and technology.4

    Achievements and Recognition

    • Named to Forbes 30 Under 30 list for marketing and advertising.15
    • Recognized on Brand Innovators' 40 Under 40 and 100 Women to Watch lists.35
    • Awarded a New York Women in Communications (NYWICI) scholarship in 2012.3

    Role at Specright

    • As CMO, Laura drives the company's marketing direction and strategy.1
    • She played a key role in developing Specification Management as a new category of enterprise software.1
    • Laura hosts "Beyond the Shelf: the Product and Packaging Podcast".3

    Education and Personal

    • Graduated from Syracuse University's S.I. Newhouse School of Public Communications.3
    • Currently resides in Newport Beach, CA.3
    • As the child of immigrants who worked in a factory, she learned to take pride in her work.2

    Laura is known for her expertise in category creation, results-driven marketing, and her work with Fortune 100 customers to reimagine their supply chains using data-centric approaches.45

    Highlights

    Unveiling the Power of Company Vision with Laura Foti - Pour Over
    Unveiling the Power of Company Vision with Laura Foti - Pour Over
    Mar 26 · nasdaq.com
    Laura Foti: Enabling Sustainability and Building Safer Products for ...
    Mar 22 · specright.com
    Specright Executives are Named Pros to Know
    Specright Executives are Named Pros to Know
    Dec 2 · specright.com
    Specright Appoints Laura Foti as Chief Marketing Officer

    Related Questions

    What are some of Laura Foti's key achievements at Specright?
    How did Laura Foti contribute to the creation of the Specification Management category?
    What inspired Laura Foti to transition into a career in technology and manufacturing?
    Can you share more about Laura Foti's role in launching the Specright website?
    What are the main levers in Laura Foti's growth model for Specright?
    Laura Foti
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    Laura Foti, photo 2
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    Education

    Pursuing advanced management program at Northwestern University - Kellogg School of Management (2024 - 2025)

    Location

    Newport Beach, California, United States