Laura Fitton

Climate Economy Evangelist and Founder at enough.co

Laura Fitton, Founder and Climate Economy Evangelist at enough.co

Laura Fitton is a Boston-based entrepreneur, author, and speaker who is currently focused on evangelizing ways to scale climate solutions faster through her company enough.co.1 2 3 5

Early Career and Twitter Evangelism

In 2008, Fitton founded Pistachio Consulting Inc. to help businesses understand and implement effective Twitter strategies. She spoke at conferences like Harvard Business School, MIT, and SXSW to explain Twitter's potential.1
Fitton co-wrote the book "Twitter for Dummies" in 2009 and founded the Twitter app store oneforty.com.1 2
In 2011, HubSpot acquired oneforty.com and Fitton joined the company as an Inbound Marketing Evangelist, a role she held for 8 years.1 2

Climate Economy Evangelist

In 2019, Fitton founded enough.co to "evangelize ways we can scale climate solutions faster" by attaching market forces to climate change in a positive way.1 2 5
enough.co aims to help businesses and investors grow by solving the climate crisis and avoiding climate risk.1 5
Fitton is passionate about using technology and market forces to quickly scale climate solutions, in addition to activism and policy change.2

Other Roles and Achievements

Fitton served as Head of Partnerships at the C19 Coalition from 2020-2022, developing partnerships and engagement programs.1
She has held fractional VP roles in growth, partnerships, marketing, and communications for various startups and organizations.1
Fitton is known for her integrity, strategic thinking, and problem-solving abilities in the tech and climate space.4