Laura Dunlop

Laura Dunlop, Director of Marketing at INNOVATIVE FITNESS

Laura Dunlop is an experienced marketing professional currently serving as the Director of Marketing at INNOVATIVE FITNESS, a fitness company based in Vancouver, British Columbia, Canada.57

Prior to her current role, Dunlop held the position of Senior Marketing Manager at Trainerize, a leading client engagement software for fitness professionals.12 In this capacity, she helped businesses turn ideas into action and create scalable marketing strategies that delivered results and unlocked their full growth potential.2

In August 2023, Dunlop announced her move to WRKOUT, where she assumed the role of Director of Marketing.34 Her LinkedIn username is ladunlop.2

Dunlop is known for her expertise in developing innovative marketing strategies and driving business growth. She has been featured on the Mission of Spe Podcast, where she shared her insights on the importance of continuous evolution in the fitness industry.6