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Laura Lasso
Co-Managing Director - APPLE TREE MADRID
Laura Corvo Lasso is a seasoned PR and marketing professional with more than a decade of agency experience in various industry sectors, specializing in creating and implementing integrated communications strategies.
Having spent nearly seven years at apple tree comms, Laura has worked with renowned consumer clients such as Mahou, McDonald's, eBay, Nike, Movember Foundation, Pernod Ricard, and Google.
In her role as apple tree's PR Associate Director, Laura is responsible for developing communication strategies for leading brands, identifying new business opportunities, managing a team of twelve staff, creating proposals, handling budgets, and evaluating reports.
Laura holds a Máster in Comunicación Política e Institucional from Fundación Ortega y Gasset, an Advanced Management Program from IE Business School, an Especialista in Información Internacional y Países del Sur from Universidad Complutense de Madrid, and studied Periodismo at Universidad CEU San Pablo.
Throughout her career, Laura has held various positions such as Directora Adjunta de la oficina de Madrid, NEW THINKING OFFICER (NTO), Directora de Comunicación Madrid, Directora de Cuentas at apple tree communications, Senior Account Executive at Marco de Comunicación, Corresponsal en Madrid departamento Español at Radio Netherlands, and Responsable de Prensa y RRPP at Teatro del Ferrocarril.