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Laura Cave
Transforming healthcare at Paytient
Laura Cave is the Chief Marketing Officer (CMO) at Paytient, a health-tech company that focuses on making healthcare more accessible and affordable. She joined Paytient in January 2023, having previously served as the Vice President of Marketing from May 2022 until her promotion. With a strong background in marketing and brand development, Laura has worked across various organizations, particularly in the healthcare sector.
Professional Background
- Early Career: Laura's career began at XO Group Inc., where she held several roles from 2006 to 2013, including Director of Trade Marketing and Corporate Communications Manager. She then moved to AOL as Head of Agency Marketing.
- Oscar Health: Laura joined Oscar Health in 2014, where she played a significant role in content marketing and product marketing, helping to shape the company's brand and member engagement strategies.
- K Health and Brella Insurance: After Oscar, she worked as Head of Marketing at K Health and later as Director of Marketing at Brella Insurance, focusing on financial support for individuals facing health issues.
- Entrepreneurship: In 2019, Laura founded Blue Pencil NYC, a marketing consultancy, before fully committing to her role at Paytient.
Education
Laura holds a Bachelor of Arts degree from the University of Southern California (USC) and a Master of Arts degree from New York University (NYU), where she studied Interdisciplinary Humanities.
Personal Life
Originally from California, Laura spent 15 years in New York City before relocating to Columbia, Missouri. She is passionate about creating equitable healthcare solutions that alleviate financial burdens for families.123456