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Lars Lawson
Owner, Timber Design Company
Professional Background
Lars Lawson is an accomplished design professional with a rich background in graphic design, branding, and advertising. As the Principal at Timber Design Company, Lars has significantly contributed to the studio's reputation for excellence since its inception in 2006. Timber is a well-respected design and advertising studio known for its innovative approach to print design, brand identity, advertising strategies, video animation, and retail packaging. Under Lars's leadership, the studio has garnered national attention and accolades for creativity and design excellence, with features in esteemed publications such as How, Print, and Communication Arts.
Before founding Timber Design Company, Lars honed his talents and leadership skills as the Creative Director at Innovative, where he played a crucial role in steering the company toward groundbreaking campaigns and design initiatives. His creative journey began as the Art Director at Pearson Crahan Fletcher England, where he developed a robust understanding of the design industry and built a strong foundation in both creative and organizational skills.
Lars is known for fostering a collaborative environment within Timber, encouraging team members to explore their creative potential while maintaining a clear vision for brand identity and messaging. His multifaceted expertise makes him a sought-after figure in the design community, respected for his ability to blend strategic thinking with artistic creativity.
Education and Achievements
Lars earned his Bachelor of Arts (B.A.) in Graphic Design from Anderson University, a well-regarded institution known for nurturing creative talents in various disciplines. This educational foundation has equipped Lars with the necessary skills to navigate the complexities of branding, design principles, and marketing strategies. His time at university not only honed his technical abilities but also instilled in him a profound appreciation for the power of design in communicating ideas and messages effectively.
With a career spanning over a decade, Lars has not only led Timber Design Company to success but has also contributed to the broader design community through various projects that prioritize creativity and innovation. His portfolio showcases a diverse range of projects, where art meets functionality, guiding brands toward achieving impactful visual identities.
Achievements
Timber Design Company, under Lars's stewardship, has successfully built a reputation for design excellence and has been consistently recognized in the industry for its creative contributions. The studio's work has been featured prominently in national design books and publications, reflecting its commitment to quality and innovation. Some of the notable achievements include:
- Award-winning Designs: Timber has received multiple awards for its outstanding design work, which reflects Lars's leadership in nurturing a creative and performance-driven atmosphere.
- Recognition in Publications: The studio's projects have appeared in prestigious design magazines and books, emphasizing the quality of its work and Lars's expertise in the field.
- Engagement in Creative Communities: Lars and his team actively participate in design discussions and forums, sharing their insights and experiences, thus contributing to the evolution of design practices in the industry.
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