Larry Praeger

Larry Praeger is a prominent figure in the plant-based food industry, serving as the CEO of Dr. Praeger's Sensible Foods until mid-2022, when he transitioned to a special advisor role. He is the son of Dr. Peter Praeger, one of the company's co-founders, and has been involved with the business for over 20 years, initially starting in sales during his college years.124

Career Overview

• Position: Former CEO and current Special Advisor at Dr. Praeger's Sensible Foods.
• Tenure: Took over as CEO in 2013 following his father's passing, leading the company through significant growth and innovation in the plant-based sector.24
• Achievements: Under his leadership, Dr. Praeger’s expanded its product line and became a recognized brand in frozen plant-based foods, achieving approximately $100 million in annual revenue.34

Company Background

Dr. Praeger's was founded in 1994 by Dr. Peter Praeger and Dr. Eric Somberg, both cardiac surgeons. The company focuses on producing all-natural, preservative-free frozen foods, including veggie burgers and other plant-based options.45 Larry Praeger has played a crucial role in maintaining the company's family-oriented values while adapting to market trends.

Personal Insights

Larry Praeger has expressed pride in the company's legacy and its contributions to healthy eating, emphasizing the importance of using clean, veggie-heavy ingredients in their products.2 He remains actively involved as a board member and advisor, contributing to the company's strategic direction.

For more detailed insights into his professional journey, you can view his LinkedIn profile here .6