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Larry Lowe, M.S.
Marketing Science Analyst
Larry Lowe is a highly skilled marketing analyst with a deep passion for data mining and analysis. He holds a Bachelor's degree in Business from Loyola University New Orleans, as well as a Master's degree in Marketing from Georgia State University's J. Mack Robinson College of Business. Additionally, he earned a Data Analysis Certificate from General Assembly.
Larry has held various positions in his career, working for organizations such as the Centers for Disease Control and Prevention (CDC), The Home Depot, SAP company Ariba, Zep Inc./Amrep, and currently holds the position of Marketing Analyst at Georgia United Credit Union. His expertise lies in utilizing digital platforms to determine key performance metrics and develop data-driven strategies that lead to improved business outcomes. He is an excellent strategist and has helped to identify key metrics and parameters for measuring success while also building a strong track record of generating results.
As a former freelance digital analytics consultant with 24 Seven Talent, Larry had the opportunity to develop strategies for Ask Y Digital Analytics, which gave him vital experience in identifying vital metrics and parameters for measuring success from various angles. As a former social media campaign strategist at Ariba, with its parent company being SAP, Larry demonstrated his ability to utilize data analysis as part of a comprehensive strategy that resulted in better business outcomes.