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Larry Higdon
Head of Product at Everyday Health Professional
Professional Background
Larry Higdon is a seasoned product leader with a wealth of experience guiding cross-functional teams and driving revenue growth in the digital media landscape. With a proven track record of launching successful mobile applications across multiple platforms, including iOS, Android, and responsive web, he has established himself as an expert in the fields of digital news, sports, design, and video streaming. Larry believes in a collaborative management approach that empowers teams to take ownership and fosters professional growth, positioning him as a leader who not only achieves results but also inspires those around him.
His career spans various high-profile organizations where he honed his skills in product management, business development, and strategic planning. As the Head of Product at Everyday Health Professional, Larry played a pivotal role in shaping the product strategy and execution. Prior to this, he served as the Director of Product Management at the same company, where he successfully led product initiatives that resulted in enhanced user engagement and satisfaction. His ability to define and communicate product roadmaps effectively has made him a sought-after leader in the industry.
Before joining Everyday Health Professional, Larry brought his expertise to LiveLike, where he served as the VP, Head of Product and Consultant. His tenure at Univision Communications Inc. as the Director of Product - Sports and at ESPN as the Director of Product Management equipped him with a diverse skill set that includes video streaming technologies like TVE, VOD, OTT, HLS, MPEG DASH, and MVPD Authorization. Larry's experience helps him navigate and excel in the fast-paced world of digital media.
Education and Achievements
Larry's educational background laid the foundation for his successful career in product management. He studied for his MBA at Columbia University’s prestigious Columbia Business School, where he developed advanced skills in management and strategic thinking. His undergraduate degree in Government from Cornell University provided him with a unique perspective on the intersection of technology and societal impact, further informing his product strategies throughout his career.
Larry’s notable achievements include leading teams that launched innovative mobile applications which were not only user-friendly but also aligned with modern design principles. He is well-versed in responsive web development and excels in analytics tools such as Adobe Omniture and Google Analytics to measure and enhance product performance.
His extensive knowledge of user experience design, informed by his understanding of iOS Human Interface Guidelines and Material Design Patterns, enables him to create products that resonate with users and meet their needs effectively. Larry's technical prowess is complemented by his experience in agile software development, negotiation skills, and international management, making him a versatile asset in any organization.
Professional Skills and Technical Expertise
Larry Higdon possesses a robust set of technical skills that underpin his success in product management and development. His expertise in mobile app development across platforms such as iOS, Android, and Windows allows him to oversee the entire lifecycle of product development, from conception to launch. Larry is adept at defining and managing data APIs, ensuring that products are integrated seamlessly with various data sources.
His familiarity with various tools and technologies such as Jira, Invision, Usertesting, Sketch, and Google Ad Manager ensures that he can leverage the best practices in product management and team collaboration. Larry’s strategic planning capabilities are instrumental in aligning product vision with overall business objectives, ensuring sustainable growth and innovation.
Achievements
- Successful Product Launches: Larry has successfully led the launch of multiple mobile applications that have garnered positive user feedback and significant market penetration.
- Cross-Functional Team Leadership: He has a strong history of leading cross-functional teams, fostering collaboration, and enabling team members to thrive in their professional roles.
- Expertise in Video Streaming: Larry’s knowledge and practical experience with diverse video technologies have positioned him as an authority in digital streaming solutions.
- Educational Foundation: His advanced education from renowned institutions enhances his strategic decision-making and knowledge of market dynamics.
- Influential Product Roadmap Development: He has effectively defined product roadmaps that align with business goals and user expectations, paving the way for successful product evolution.
Location
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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