Larry Eschenbacher

Larry Eschenbacher is the General Sales Manager at KGAY PSP, a radio station based in Palm Springs, California.12 As an accomplished senior media sales professional, he specializes in broadcast (AM/FM) and online radio.1

In his role, Larry manages a team of sales professionals who have been described as "stellar sellers".1 His leadership has contributed to KGAY's success, as evidenced by the station recently winning "Best Radio Station" in a poll conducted by a leading local independent newspaper.3

Professional Background

Larry has extensive experience in media sales, particularly in the radio industry. His expertise spans both traditional broadcast radio (AM/FM) and the more modern online radio formats.1 This diverse background likely allows him to navigate the evolving landscape of radio advertising and sales effectively.

Achievements at KGAY PSP

Under Larry's management, KGAY PSP has achieved notable success:

1. The station won the title of "Best Radio Station" in a local poll.3
2. KGAY's DJs are considered top in their market.3

These accomplishments suggest that Larry's sales strategies and team management have positively impacted the station's overall performance and reputation in the Palm Springs area.

Company Information

KGAY PSP is a radio station with a small but effective team. The company employs approximately 8 people, with Larry Eschenbacher serving as the General Sales Manager.2 Other key figures in the organization include:

• Brad Fuhr: Company Owner
• e.j Tyler: Another member of the management team

Larry's role as General Sales Manager places him in a crucial position within this compact yet successful radio station, overseeing the sales strategies that contribute to KGAY PSP's market presence and financial performance.