Larry Barditch

Larry Barditch is a results-oriented sales and marketing executive with a proven track record in leading successful B2B and B2C multi-channel growth strategies and high-performing sales teams.

His leadership style is characterized by a positive attitude, collaboration, proactive approach, and the ability to translate complex operational concepts into actionable plans.

Nationally recognized as a sales leader and industry innovator, Larry has been featured in trade publications and is a sought-after speaker at industry events.

With proficiency in various tools including Salesforce, Microsoft Office/Teams, Confluence, Jira, Slack, Winmo, Tableau, Google Analytics, Facebook Ads Manager, Workday, Broadcast Media, and Digital Media, Larry Barditch brings a diverse skill set to his roles.

Larry Barditch completed his BS from Florida International University and had prior education at Killian High School.

He has held prominent positions such as Vice President Automotive Partnerships at iHeartMedia, Vice President-Digital Strategy & Innovation at MSA Advertising, Director of Business Development at PureCars, Director of Digital Sales & Marketing at Warren Henry Automotive Group, GM eSummit-Speaker/Dealer Panel at General Motors, Director of Business Development at Kendall Chevrolet, and President at Palm Water Co, Inc.