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    Larisa Bedgood

    VP of Marketing at V12

    Larisa Bedgood is a seasoned marketing professional with a wealth of experience in omnichannel data management and demand generation initiatives.

    Currently serving as the VP of Marketing at V12, Larisa leverages her expertise to bridge data across channels and drive right time omnichannel engagement for brands.

    With a B.A. in Marketing from Michigan State University, Larisa's skill-set includes a deep understanding of data-driven marketing, customer relationship-building, content marketing, and inbound and outbound strategies.

    Her specialties lie in B2B & B2C Marketing Strategies, Big Data and Data-Driven Marketing, Lead Generation, Campaign Management, Content Management, Inbound & Outbound Marketing, Social Marketing, and Project Management.

    Having held positions at Relevate Auto, System One Technologies, and V12, Larisa Bedgood is an accomplished professional dedicated to enhancing brand awareness and customer relationships through strategic marketing initiatives.