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Lara Laws
"Get out of the HR Chair"
Professional Background
Lara Laws is an accomplished professional in the sales and business development sector, currently serving as the District Sales Leader at Harbor America, a Vensure Owned Company. With an impressive career spanning over several roles, Lara has honed her skills in sales strategy, team leadership, and client relationship management.
In her role at Harbor America, Lara has become a key player in driving business growth and leading high-performing sales teams to achieve outstanding results. Her strategic vision and ability to motivate others have established her as a respected leader in her field. With a focus on cultivating meaningful client relationships, Lara has overseen substantial growth in revenue and market share for the organization.
Prior to her tenure at Harbor America, Lara co-founded Antecursor, Inc., where she played a pivotal role in developing innovative solutions tailored to meet the specific needs of clients. This entrepreneurial venture exemplified her commitment to enhancing client experiences, providing her with insights that would later benefit her as a sales leader.
Lara’s extensive experience further includes roles in outside sales, where she worked with notable companies such as INVO PEO and CoAdvantage. Here, she developed effective sales strategies that significantly increased client acquisition and retention. Her approach emphasizes the importance of understanding client needs and tailoring solutions that exceed expectations.
Throughout her career, Lara has also served as a business consultant for Independent Brokers. In this role, she provided expert guidance on sales processes and client management, empowering brokers to enhance their offerings and achieve their sales targets.
Her journey in the sales landscape began as a Sales Consultant at Paychecks and further continued with PEO Depot, where she refined her skills in communicating value propositions and closing deals. Each position has equipped Lara with a well-rounded perspective on the sales cycle, contributing to her overall effectiveness as a District Sales Leader.
Education and Achievements
While specific educational details are not provided here, Lara Laws's professional development reflects ongoing commitment to excellence in her field. Her ascent through various sales roles to a leadership position illustrates not only her dedication but also her ability to adapt and innovate in a competitive business environment.
Over the years, Lara has received numerous recognitions for her outstanding sales performance and leadership skills. Her emphasis on building strong client relationships has been a critical factor in her ability to consistently meet and exceed sales targets, earning her a reputation as a results-driven sales leader.
Moreover, Lara has been instrumental in training and mentoring aspiring sales professionals, sharing her wealth of knowledge and experience to inspire the next generation of leaders in the sales sector. She believes that effective communication and understanding client need are pivotal in closing successful deals and creating lasting business relationships.
Achievements
Throughout her career, Lara Laws has achieved numerous milestones that underscore her capabilities and contributions, including:
- Successful Leadership: Demonstrated excellence in leading sales teams to achieve and surpass targets at Harbor America.
- Strategic Growth: Instrumental in driving the growth and success of Antecursor, Inc. as a co-founder.
- Client Relationship Management: Developed effective strategies that have markedly increased client satisfaction and retention in all her sales roles.
- Mentoring Aspiring Professionals: Actively involved in training and mentoring new sales professionals, emphasizing best practices for success in sales and client engagement.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.