Lara Balazs

Lara Hood Balazs is a prominent marketing executive who has held significant roles in the technology industry. She most recently served as the Chief Marketing Officer (CMO) and General Manager of the Strategic Partner Group at Intuit, a leading financial software company.56

Career Highlights

Intuit Leadership:: At Intuit, Balazs held the position of Executive Vice President (EVP), in addition to her roles as CMO and General Manager.5 During her tenure, she played a crucial role in shaping the company's marketing strategies and partnerships.

Career Transition:: In May 2024, Balazs announced her decision to step down from her position at Intuit later in the year.23 This announcement marks a significant change in her career trajectory.

Previous Experience:: Before her time at Intuit, Balazs held positions at other major technology companies, including Amazon and Visa.4

Professional Profile

LinkedIn Presence:: Lara Hood Balazs maintains an active professional presence on LinkedIn with the username "larabalazs". Her profile indicates that she is based in the San Francisco Bay Area and has over 500 connections on the platform.1

Industry Recognition:: Balazs is recognized as a thought leader in the marketing world, having been featured in podcasts and interviews discussing her approach to marketing and leadership.57

Social Media:: In addition to her LinkedIn profile, Balazs is also active on X (formerly Twitter) under the handle @LaraHBalazs, where she shares insights and engages with her professional network.4

Lara Hood Balazs's career trajectory and leadership roles at major tech companies have established her as a respected figure in the marketing and technology sectors, with a particular focus on financial technology and strategic partnerships.