Kyle Smith

Kyle Smith is the CEO and Co-Founder of Mirage Interactive, a company focused on developing accessible game services for web3 developers. He has a notable background in the gaming industry, having shipped over 20 games and held various significant positions throughout his career.

Professional Background

• Current Role: As of June 2022, Smith has been leading Mirage Interactive, which aims to enhance the web3 gaming ecosystem. The company also invests in and publishes AAA web3 games.13

• Previous Experience:

  • TreasureHunt: Smith co-founded this company in July 2014, where he partnered with Universal Studios to develop mobile games based on popular franchises like FIFA World Cup and DreamWorks Trolls. Under his leadership, the company raised over 8 million EUR in venture capital and won the Google Play Best of Casual Games award in 2020.12
  • Electronic Arts (EA): Smith worked at EA from 2004 to 2011, starting in quality assurance and moving up to roles such as Producer and Lead Designer. He contributed to several high-profile titles and was involved in the development of EA's first fitness game, EA Sports Active.12

Achievements and Awards

Smith has received multiple accolades, including:

• Red Herring Top 100 Winner Europe in 2018, recognizing him among the top tech innovators in Europe.
• Google Play Best of Casual Games Award in June 2020 for the DreamWorks Trolls Pop game.1

Personal Insights

Originally from Canada, Smith moved to Berlin, where he has established himself in the tech and gaming scene. He is known for his strategic approach to identifying market gaps and fostering diverse teams within his companies.23