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Kumaran Mahendran
Co-founder at Moojic - Branded Radio Service for Retail
Professional Background
Kumaran Mahendran is an accomplished entrepreneur and innovator with a strong focus on in-store audio and video solutions for the retail sector. As the co-founder of Moojic, Kumaran has been instrumental in developing a customizable radio and video platform that enables retail stores to effectively manage their audio and visual content across multiple locations. His vision for Moojic is to transform the way retailers interact with their customers and employees by creating enriching audio-visual experiences. Moojic particularly caters to a varied clientele including cafes, bars, restaurants, salons, and pubs, providing them with cool digital jukebox solutions and branded radio services. Kumaran's leadership at Moojic emphasizes enhancing customer engagement, reducing operational costs, and enabling retailers to convert in-store audio and screens into additional revenue streams.
Before embarking on his journey with Moojic, Kumaran co-founded various innovative companies including Jammup, a home social jukebox app, and Adonta Private Limited. His extensive career includes vital roles in business development and strategic alliances at My City Way, where he harnessed his expertise in enhancing user engagement through technological innovation. Additionally, he has served as the Manager of Global Strategic Initiatives at Sutherland Global Services, which has sharpened his skills in global business context and strategic thinking.
Kumaran's journey began as a Software Engineer at Infosys, where he laid the foundation of his technology and business acumen, which has propelled him to success in various entrepreneurial ventures. He has also worked in business development roles at ECCI Group and was a founding team member and business head at Management Systems Asia Magazine, showcasing his ability to navigate diverse business environments and foster growth.
Education and Achievements
Kumaran’s educational background is as impressive as his professional journey. He began his academic pursuits at the Lawrence School Lovedale before moving on to Montfort School Yercaud, where he studied Higher Secondary with a focus on Computer Science, Science, and Mathematics. He later earned a Bachelor of Engineering in Industrial Engineering from Anna University, equipping him with a solid technical foundation that informs his entrepreneurial endeavors.
Further enhancing his expertise, Kumaran pursued a Master's in Business Administration (MBA) with a Major in Marketing at the Asian Institute of Management. This educational mix has provided him with a robust toolkit of skills necessary for success in today’s competitive business landscape, particularly in marketing innovation and technology integration.
Throughout his career, Kumaran has demonstrated a unique ability to tap into emerging trends and develop solutions that resonate with both consumers and retailers. His commitment to driving innovation positions him as a thought leader in the retail technology sector and an advocate for enhancing customer experiences through effective in-store communication and engagement.
Achievements
Some of Kumaran's key achievements include:
- Co-Founder of Moojic: Pioneering an innovative in-store audio and video service that reduces costs for retailers while increasing customer engagement.
- Development of Digital Jukebox solutions: Successfully creating a product that enhances the ambiance and experience in cafes, bars, restaurants, salons, and pubs.
- Track Record in Business Development: Establishing and nurturing strategic partnerships that have bolstered the businesses he has worked for, showcasing his prowess in fostering collaboration and growth.
- Experience in Diverse Industries: Having worked in technology consulting with Infosys and business development across various startups and organizations, he brings a wealth of experience to his current role.
- Innovative Solutions in Retail Engagement: His creative vision has facilitated new revenue channels for retailers through informative audio-visual content and branded services.
Kumaran Mahendran's career epitomizes the spirit of entrepreneurship in the realm of retail technology. With a combination of technical knowledge, strategic insight, and a passion for enhancing customer experiences, he continues to make significant contributions to the industry. Retailers looking to elevate their in-store engagement strategies can greatly benefit from the innovative services offered by Moojic under Kumaran’s leadership. His journey is a testament to the power of combining passion with technology to create meaningful experiences for consumers and businesses alike.
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