Kristina Soder

Kristina Soder is a Strategic and Creative thinker with a keen understanding of e-commerce and digital media sectors, boasting over 8 years of experience in digital advertising, marketing, brand partnerships, and campaign management.

Her core strengths include strategic thinking, a strong passion for the Lifestyle category, and expertise in working with start-ups, Digital Media, and E-Commerce companies. She excels in strategy development, campaign ideation, and successful execution, as well as identifying and meeting customer needs.

Kristina has demonstrated her ability to work collaboratively across various teams, showcasing strong leadership, training, and entrepreneurial skills. She is adept at budget management, cultivating internal and external relationships, and proficient in project management and timeline creation.

Kristina Soder pursued a Bachelor of Science (BS) in Apparel Merchandising and Business from Indiana University Bloomington.

Throughout her career, Kristina has held key roles in notable organizations, including Brand Partner Strategy & Solutions at IPSY, Senior Marketing Manager at Demand Media, Marketing Director - Lifestyle & Entertainment at Yahoo, and various positions at DailyCandy Commerce, LLC, myShape.com, and Right Start. She also has a background as a National Makeup Artist & Beauty Educator with Estée Lauder Companies and Shiseido Group.