Kristin Zima

Kristin Zima is an experienced marketer specializing in the healthcare industry, with expertise in social media, digital marketing, and corporate and marketing communications.1 She is currently self-employed as a Social Media Marketing Consultant.1

Professional Background

Kristin has a notable career in social media marketing, particularly in the healthcare sector. She previously held the position of Senior Director of Social Media Marketing at Optum, where she was considered one of the key leaders in social media for the company.45 Her work at Optum was recognized in the industry, with her being named as one of the women "kicking a**" in social media marketing in 2021.4

Expertise and Skills

Kristin's areas of expertise include:

• Social media marketing
• Digital marketing strategies
• Corporate communications
• Marketing communications

Personal Information

Kristin Denise Zima is 56 years old and resides in Excelsior, Minnesota.2 She has been known to have a good sense of humor about her work relationships, once joking about having a work "husband" for four years.3

Industry Recognition

Kristin is considered a social media power broker in the Twin Cities area, reflecting her influence and expertise in the field.5 Her work has been noted for its impact and effectiveness, particularly in the healthcare industry.