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Kristin Waegner

Enabling people to grow through self-awareness and strengths.

Kristin Waegner is a versatile professional with a background in B2B marketing, online marketing, and project management.

She holds a Master of Arts (MA) in BWL with a specialization in Marketing from Jade University of Applied Sciences, and a Bachelor of Arts (BA) in BWL with a focus on Handel & Vertriebsmanagement from Duale Hochschule Baden-Württemberg.

With a strong educational foundation, Kristin is fluent in German, English, French, and has knowledge of Spanish and Dutch.

She currently serves as the B2B Marketing Manager at Popken Fashion Group, bringing her expertise in marketing strategies and business-to-business relationships to the organization.

Kristin has previously worked as Online Marketing für KMU at Freiberufler, Online-Marketingmanager at Trend Hair GmbH, Projektmanager at Popken Fashion Group, and Junior Project Manager at Popken Fashion Group.

Her experience in various marketing roles demonstrates her ability to adapt to different environments and excel in project management tasks.

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Experience

Head of Power Academy at Siemens (September 2023 - Present)

Principal Learning Partner | People Enablement and Growth at Siemens (May 2021 - September 2023)

Education

Master of Business Administration (M.B.A.), Marketing & Leadership from University of Maryland - Robert H. Smith School of Business (2011 - 2014), BSBA, Marketing from University of North Carolina at Chapel Hill - Kenan-Flagler Business School