Kristin Lorange

Kristin Lorange is the Founder and CEO of KOK Norge, a company that specializes in floating saunas.1 She is on a mission to bring memorable outdoor experiences to people through her business venture.1

Professional Background

Kristin's current role is focused on leading KOK Norge, which appears to be a innovative company in the outdoor recreation and wellness sector. The company's main product is floating saunas, which combine the traditional Finnish sauna experience with the unique aspect of being on water.1

Entrepreneurial Spirit

As a founder, Kristin demonstrates a strong entrepreneurial drive. She is actively involved in various business activities and networking events:

• She participates in fireside chats with companies like Stripe and Skyfall Ventures, discussing topics such as the definition of a tech scaleup.5
• KOK Sauna, under her leadership, hosts networking events, including special sessions for female founders.6

Marketing and Branding

Kristin shows a keen sense for marketing and branding:

• She has been involved in creating viral marketing content, collaborating with VisitOSLO and HERMIER to produce a spin-off of a popular advertisement.3
• She uses humor in her marketing approach, playfully suggesting that Oslo is "not even worth visiting" and that KOK Sauna might be "too happy," which is likely a tongue-in-cheek way to attract attention to her business.2

Vision and Values

Kristin appears to be passionate about promoting happiness and well-being. She has shared content related to Norway being one of the world's happiest countries, suggesting that her business aligns with this national characteristic.4

Through her work at KOK Norge, Kristin Lorange is combining innovation in outdoor experiences with the traditional practice of sauna bathing, creating unique opportunities for relaxation and social connection in Norway's natural environment.