Kristen Norvet is an innovative entertainment and hospitality strategist with a specialization in experiential marketing, creative development, brand-driven entertainment programming, talent casting, buying, and handling, music design (playlists) for events and in-situ experiences, budgeting, finance management, as well as hotel and venue opening strategy. She has a BA in Print Journalism from Southern Methodist University and has also studied abroad in Print Journalism - Music Criticism at City, University of London. Kristen has an extensive professional background with various roles such as Entertainment Consultant at Gossypion Investments, Entertainment Producer and Hospitality Strategist at And Friends Entertainment, Director of Entertainment - Dallas at Virgin Hotels, Executive Producer at Bulladora Music Experience, and Creative Strategist at Norvet Creative.