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Kousthub Raghavan
Chief Product & Digital Officer (NYSE: PRKS) | Ex-Walmart, eBay
Kousthub Raghavan is a highly accomplished product leader currently serving as the Chief Product & Digital Officer at United Parks & Resorts.12 He is known for his expertise in leading digital turnarounds and driving significant improvements in customer experience and business performance.
Professional Background
Raghavan has extensive experience in global, omni-channel digital commerce.2 His career has been marked by successful digital transformations and product leadership roles. At United Parks & Resorts, which includes SeaWorld parks, he has been instrumental in implementing major digital initiatives.
Key Achievements
Digital Turnaround at SeaWorld:: Raghavan led a significant digital transformation at SeaWorld, focusing on several key areas:
- Building a strong digital team
- Developing a clear vision and strategy
- Implementing robust processes
- Creating new mobile apps and websites
- Improving data infrastructure and guest experience1
Results:: Under Raghavan's leadership, the digital transformation efforts yielded impressive outcomes:
- The new mobile apps achieved industry-leading ratings
- Over half of park visitors now use the apps
- Websites were modernized and well-received by customers
- The company saw tens of millions of dollars in additional revenue due to reduced friction in the customer experience1
Leadership Philosophy
Raghavan emphasizes the importance of:
- Ruthless prioritization
- Regular review of objectives and key results
- Focus on team goals
- Leveraging experimentation to understand the impact of digital work1
His approach combines customer-centric product development with data-driven decision-making, which has proven effective in driving digital turnarounds and business growth.