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Kirsten Stubbs
Senior Vice President, Co-Head of Pop/Rock Digital Marketing at Interscope Records
Kirsten Stubbs is a seasoned marketing professional with a decade of diverse experience in digital, content, music, sports, TV, and hospitality.
In her role as the Sr. Director of Digital Marketing at Interscope, Kirsten has excelled in leading digital strategy for a varied portfolio of over 20 artists and soundtracks, including big names like Olivia Rodrigo, Imagine Dragons, Selena Gomez, and the La La Land Soundtrack.
Hailing from Yuma, Arizona, Kirsten graduated summa cum laude from Arizona State University's Walter Cronkite School of Journalism and Mass Communication on a prestigious scholarship, majoring in Public Relations and Business.
Kirsten kickstarted her marketing career while still in university, juggling a full course load and managing social media campaigns for notable personalities and entities like Shaquille O'Neal, The X Factor USA, and UFC.
Her professional journey took her to Los Angeles, where she fulfilled her aspiration of working in the music industry. At Roc Nation, Kirsten honed her skills managing digital marketing for iconic brands like JAY Z and Rihanna, overseeing projects such as Made In America Festival, Barbados, Armand De Brignac Champagne, and D'USSE Cognac.