Kirsten Sears

Kirsten Sears is the Regional Sales Director at Invoca, a software development company specializing in call tracking and analytics services.13 She has been working in this role since 2021, operating primarily in the Greater Toronto Area.5

Professional Background

Kirsten is an experienced sales professional with a focus on the technology sector. At Invoca, she plays a crucial role in driving sales strategies and growth for the company. Her position involves partnering with industry experts and contributing to Invoca's expansion in the enterprise-grade omnichannel products market.14

Expertise and Interests

Kirsten is known for her expertise in:

• Conversational intelligence
• Marketing technology
• Offline customer journey attribution

She is particularly passionate about helping marketers leverage the power of offline journeys within their attribution strategies.6

Work Environment

Invoca, founded in 2008, is headquartered in Santa Barbara, California, and has 201-500 employees.1 The company operates in the software development sector, focusing on providing a unified portfolio of enterprise-grade omnichannel products through their Omnichannel Experience Management (OXM) platform.1

Kirsten's role at Invoca allows her to collaborate with what she describes as "the smartest minds in the industry".4 She values teamwork and often emphasizes the collaborative nature of her work, viewing her relationships with colleagues, such as her Sales Engineer, as partnerships rather than hierarchical structures.2