Kirby Thornton

Kirby Thornton is a data professional with a strong background in insights and analytics, currently employed at Pier 1 Imports in Fort Worth, Texas. With experience at advertising agencies and major media firms, Kirby specializes in various areas including Data Analytics, Test & Learn, Marketing Mix Modeling, Digital Attribution, Marketing Research, and Data Visualization. Kirby's expertise extends to Dashboard Development, GIS Mapping, Media Research, Sales Development, and Database Design and Implementation. Kirby pursued an MBA in Marketing/Management from Texas Christian University and attended classes for a Graduate Certificate in Business Informatics, Analytics, and Business Intelligence at Northern Kentucky University. Kirby's educational background includes a B.A. in Political Science and Economics from the University of North Texas. Kirby's professional journey has seen roles such as Senior Manager of Customer Insights and Analytics at Pier 1 Imports, Director at Empower MediaMarketing, Director Strategic Marketing at Cincinnati Enquirer, Market Research and Database Marketing Manager at The Cleveland Plain Dealer, and Direct Marketing and Retention Manager at The Dallas Morning News.