Kimberly Ross

Kimberly Ross is the Founder and CEO of ORA, an acupuncture and wellness practice located in New York's Noho neighborhood.12 She founded ORA in July 2018, aiming to provide a highly-curated and elevated acupuncture experience.3 Ross was diagnosed with Type-1 Diabetes at age 11 and found relief through acupuncture, which inspired her to create ORA.12

Background and Education

Ross conceived the concept of ORA during her time at Harvard Business School.1 Prior to founding ORA, she worked in various roles, including:

• MBA Summer Intern at Momofuku (2017)
• Analyst at Related Companies (2014-2016)
• Junior Rotational Program at the National Football League (2011-2013)3

Entrepreneurial Ventures

At the age of 14, Ross started a nonprofit called Safe-sittings, which provided babysitters with Type-1 Diabetes for children with the same condition. This organization was acquired by Beyond Type 1 in 2016.12

ORA's Mission and Services

ORA offers acupuncture treatments, a tea and tonic bar, and wellness education. The company expanded to the Hamptons in 2021, providing at-home services.5 Ross aims to make acupuncture more accessible and to educate people about Traditional Chinese Medicine.45

Personal Approach to Wellness

Ross incorporates daily wellness rituals into her routine, including sleep, walking, and drinking ORA's Functional Chinese Herbal teas.4 She believes in setting boundaries between work and family life as part of her self-care practice.4