Kimberly Raffin

Kimberly Raffin is a marketing professional who previously served as the Head of Marketing at FERTI·LILY, a Dutch start-up that develops innovative over-the-counter medical devices for couples trying to conceive.1 Here are some key details about her:

Professional Background

Kimberly Raffin has over 10 years of experience in marketing, working with various companies ranging from startups to multinational corporations.1 Her expertise includes:

• Brand marketing
• Growth hacking
• Digital marketing

Education and Career Path

• Studied at a French business school, specializing in Marketing and Entrepreneurship1
• Started her career at a sustainable fashion startup
• Held multiple positions in different companies, enhancing her skills in brand marketing and growth hacking1

Role at FERTI·LILY

As Head of Marketing at FERTI·LILY, Kimberly was responsible for:

• Developing marketing strategies for the company's innovative fertility products
• Helping to break the taboo surrounding fertility issues
• Expanding the company's reach to 33 countries across 3 continents1
• Pivoting the business towards digital marketing and direct-to-consumer sales during the COVID-19 pandemic1

Current Position

It's important to note that while the query mentions Kimberly as the Marketing Manager at FERTI·LILY, her LinkedIn profile indicates that she is currently working at Align Technology.2 This suggests she has moved on from her position at FERTI·LILY to a new role.

Personal Approach

Kimberly is passionate about empowering couples, especially women, by providing solutions to increase fertility naturally without hormones, doctors, or invasive procedures.1 She values direct communication with customers and emphasizes the importance of developing products that cater to women from all backgrounds.1