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Kimberley Pavao
Director of Social Media at Cariloha, LLC
Kimberley Pavao, with over 12 years of experience in social and digital marketing, focuses on content and community engagement to drive conversion and customer retention.
Kimberley excels in high-quality content creation aimed at generating long-term value (LTV) for customers, spanning organic social media, influencer management, public relations, and paid digital marketing.
With an educational background in Mass Communications, Strategic Communications, and Business Marketing from the University of Utah, Kimberley has honed her skills to deliver exceptional user experiences online.
Having held key positions such as Social Media Director at Cariloha, LLC, Sr. Digital Marketing Manager at Younique Products, and Senior Display Specialist at Overstock.com, Kimberley has a proven track record in digital marketing and social media management.