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Kim Ing
APAC Strategic Marketing - Strengthening brand engagement across Asia Pacific
Kim Ing is a seasoned strategic marketing professional specializing in brand development and marketing strategies for the Asia-Pacific (APAC) region.3 She currently serves as the APAC Strategic Marketing Consultant at Kim Ing & Partners Ltd, a role she has held since 2012.4
Professional Experience
Kim Ing has an extensive background in the luxury and fashion industries, with a particular focus on helping brands enter and expand in the Asian market.5 Her expertise spans various aspects of marketing, including:
- Strategic brand development
- Content creation and strategy
- Customer engagement
- Disruptive marketing
- Experiential marketing1
Notable Achievements
Regional Marketing Director at Devialet:: In this role, Kim Ing successfully launched the brand across Asia Pacific, opening 8 stores in 6 months across Hong Kong, Singapore, and Taipei.2
Digital Editor for APAC:: From 2015 to 2019, she worked as the Digital Editor for APAC at Glass Magazine.4
Marketing Director:: Kim Ing held a position as Marketing Director from 2017 to 2018.4
Multicultural Background
Kim Ing's multicultural identity as a professional with Asian heritage working in Western markets has contributed to her unique perspective and expertise in bridging cultural gaps for brands.5 This background has made her a valuable asset for companies looking to understand and penetrate the Asia-Pacific market.
Current Focus
As the founder of Kim Ing & Partners Ltd, Kim continues to provide strategic marketing consultancy services, leveraging her extensive experience to drive impactful strategies for brands entering or expanding in the Asian market. Her work encompasses the full spectrum of brand development, from initial concept to market execution.3
Kim Ing's LinkedIn profile can be found under the username kim-ing-33b1511a, where more details about her professional experience and accomplishments may be available.