Kim Heffel

Kim Heffel is a seasoned professional with a Bachelor of Business Administration in Marketing and Spanish from Western Michigan University.

She currently holds the position of Vice President Director of Research at Publicis Collective, bringing a wealth of experience and expertise to the role.

Previously, Kim has served in various capacities at well-known organizations, including Director of Consumer Insights And Research at Carat Usa, Associate Media Director of Consumer Insights at Carat Usa, Media Supervisor at Starcom Mediavest Group, Media Supervisor at Gm Planworks, Media Planner at Gm Planworks, Media Planner at Phd, and Assistant Media Planner at Pentamark Phd.

With a strong background in marketing and consumer insights, Kim Heffel is a valuable professional in the industry.