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Kim Garretson is an expert on architecture marketing tech and startups
Digital media & agency innovation, former liaison to VC industry. I work with select startups & dabble in assemblage art
Kim Garretson is a prominent figure in the fields of architecture marketing technology and startups. He is known for his innovative contributions to digital media and advertising technology, having launched numerous digital products since the early 1980s. His expertise lies in bridging innovation in media, marketing, and mobile technologies, particularly through his work with venture capital.23
In addition to his marketing expertise, Garretson is an Assemblage Artist at Cocktail Twist, where he combines artistic expression with his professional background. He leads the innovation discovery practice at Ovative/Group, focusing on connecting major retailers, brands, and agencies with cutting-edge innovations.45 His approach emphasizes consumer-controlled marketing, advocating for brands to engage customers in ways that align with their preferences.6
Garretson's professional journey includes significant roles such as directing Realizing Innovation for the Reynolds Journalism Institute and co-founding Ovative/Group.35 He is recognized for his ability to connect trends across different regions, bringing insights from both coasts of the United States to the Midwest and vice versa.1