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Kiesha James
Digital Marketing - Brand Management - Brand Marketing - Sales - E-Campaigns - Media Relations - Brand Activation
Kiesha James is a seasoned professional with 16 years of experience in the Hospitality industry, excelling as an innovative and inclusive leader.
Drawing from her expertise, Kiesha has a proven track record of driving operational excellence and providing high-quality marketing solutions through cross-functional collaboration.
As a subject-matter expert, she stays abreast of current industry trends and leverages data to achieve desired outcomes.
She has a strong focus on innovation, evident in her creation of packages and promotions that significantly boosted revenue for Hotels and Spas, resulting in over $1.5M in gift certificate sales.
Kiesha's strategic approach includes simplifying processes to reduce expenses, successfully bringing the total expense budget below $5M.
With her skill in stakeholder influence, she has overseen partnership contracts and corporate accounts, generating revenues exceeding $300K.
Her strategic planning abilities have led to the successful implementation of online promotion strategies, reaching a mid-year revenue goal of $2M in sales.
Kiesha's emphasis on user experience is seen in her designed marketing campaigns that yielded a 40% growth in a database from increased click-through rates and revenue from email campaigns.
Her education includes Digital Marketing studies at Duke University, Post Graduate Courses in Diversity Management at Cornell University - Canberra Campus, and a Bachelor of Science in Hotel Management from Morris Brown College.
Having held roles such as Digital Marketing Manager, Marketing Communications Manager, Communications Director, Marketing Coordinator, Executive Offices, Public Relations & Marketing Manager, and Public Relations Manager across various prestigious organizations like The Beekman Hotel, Andaz 5th Avenue, Park Hyatt Toronto, Westin Harbour Castle, Hyatt Regency Toronto, and Hyatt Regency Vancouver, Kiesha has demonstrated versatility and expertise in her career.