Ki Yoon

Ki Yoon is a design leader with extensive experience in product design, user experience design, value creation by design, and design management. He believes that design is a crucial tool for achieving a competitive advantage and enabling business sustainability.

Ki Yoon has worked with several multinational corporations, including Procter & Gamble, Samsung Electronics, Philips Design, and CREATIVE Technology. At Procter & Gamble, he is the Head of Asia Innovation through Design, Oral Care, and is responsible for design leadership across all oral care forms. He successfully established and opened the Design Studio in Beijing, where he manages the delivery of projects and aligns them with business and consumer needs.

At Samsung Electronics, Ki Yoon focused on strategic and innovative design solutions to identify new business opportunities and help the company stay ahead of the curve. He led and managed multi-disciplinary teams to create strategically innovative design solutions for the company's sustainable growth in new or fast-growing markets. His contributions helped set up the Samsung AEBU and Samsung C&T Wearable Unit in 2015 and 2016, respectively.

Ki Yoon honed his skills in product design while working for Philips Design, where most of his projects were successfully launched in the market, highly appreciated by the business team and supported by several prestigious design awards. He practiced industrial design while working for CREATIVE Technology in Singapore.

Ki Yoon is an enthusiastic and passionate design leader who enjoys seeing his ideas on paper materialize into a physical product that enriches users' experiences worldwide.