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Keyi Li
Marketing - Business - Communications
Professional Background
Keyi Li is an accomplished professional whose career is marked by a rich blend of experience in communications, marketing, and project management across various industries. With a strong academic foundation and diverse roles, Keyi has contributed significantly to each organization and initiative he has been a part of. His early career began as a Project Assistant at Ipsos, where he honed his analytical skills and gained invaluable insights into consumer behavior and market trends. Following this, he served as an Account Executive at Cap et Cime PR, managing client accounts and strategies that further solidified his expertise in communications.
In his role as Head of Marketing and Communications at Modi Education, Keyi Li was instrumental in developing and executing marketing strategies that enhanced the organization's visibility and engagement within the educational sector. His capabilities in managing complex communications projects were recognized when he took on the responsibility of Communications Manager accredited to the Time Sharing Classroom - E-house China. Here, he helped shape the messaging and branding, making significant strides in educational outreach.
Keyi's expertise extends to the international arena, as demonstrated by his previous position as SDG Finance Geneva Summit Partnerships Officer at UNDP. This role required a deep understanding of sustainable development goals and effective partnership management, showcasing his ability to navigate complex stakeholder environments.
Moreover, he has served as a Social Media Project Coordinator at Europcar Mobility Group, utilizing digital platforms to enhance customer engagement and brand reputation. His analytical skills were further employed during his time as a Marketing and Strategy Analyst at SpaceAble TheOrbiter, where he provided insights and strategies that drove business growth.
Most recently, he completed a teaching assistantship at Sciences Po, mentoring students and contributing to the rich academic environment. His role involved fostering critical thinking and effective communication, which is a testament to his commitment to education and personal growth.
Education and Achievements
Keyi Li's educational journey is as impressive as his professional path. He earned his Bachelor’s degree in Philosophy from Fudan University, a prestigious institution known for its commitment to intellectual rigor and excellence. This foundation not only equipped him with critical thinking skills but also instilled in him a deep appreciation for cultural perspectives.
Further broadening his horizons, Keyi participated in an exchange program at the University of Helsinki’s Faculty of Arts and Musicology. This experience allowed him to immerse himself in a different academic and cultural environment, enhancing his adaptability and broadening his worldview.
Keyi’s academic pursuits continued at Sciences Po, where he completed his Master's degree in Communications, Media, and Creative Industries. This program helped solidify his expertise in media strategies and communication, further preparing him for the challenges of the professional realm.
Throughout his career, Keyi has received recognition not just for his roles but for his commitment to fostering connections and understanding in the fields of marketing and communication. His ability to blend theoretical knowledge with practical application has established him as a thought leader in his fields of expertise.
Notable Achievements
Keyi Li's contributions extend beyond his job titles - they reflect a commitment to excellence and impactful communication within every organization he has served. His strategic insight and innovative thinking led to significant advancements in marketing approaches within the educational sector while at Modi Education, directly influencing enrollment numbers and engagement metrics.
During his tenure at UNDP as the SDG Finance Geneva Summit Partnerships Officer, Keyi was part of a team that played an integral role in advancing global sustainability goals, working alongside various stakeholders to promote initiatives that contribute towards a more sustainable future.
His time at Europcar Mobility Group as Social Media Project Coordinator highlights his ability to leverage digital platforms effectively. Under his direction, the social media campaigns were not just creative but also data-driven, amplifying the company's reach and engagement significantly.
Keyi Li's varied roles and experiences throughout his professional journey illustrate his versatility and dedication to his crafts. His educational background, combined with his dynamic career paths, has equipped him with a unique perspective that he brings to every project he undertakes, ultimately driving success in communications and marketing across sectors.