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Kevin Wakefield
Fortune 500 CMO Roles - Transforming global sports, media, & entertainment via sustainable technology innovations
Kevin Wakefield is a seasoned business leader known for driving revenue in sports, media, entertainment, and technology sectors, focusing on innovative technology integration solutions.
His expertise includes brand strategy, integrated marketing, advertising campaigns, media, digital, and social platforms, as well as customer journey/experience, brand management, and corporate relations.
Kevin has a track record of building diverse, high-performing teams and exceeding business development and sales targets in companies like Qualcomm, Omnicom Group, and Callaway Golf.
Passionate about sports, media, entertainment, and technology, Kevin is well-connected in these industries and aims to contribute to their digital transformation.
He holds an MBA from Duke University's Fuqua School of Business and a Bachelor of Science in Business from Penn State University.
Kevin has held leadership roles at Qualcomm, DDB, MullenLowe U.S., and Callaway Golf, showcasing his expertise in sponsorship, partnership marketing, brand management, and business development.
