Kevin Mclaughlin

Kevin McLaughlin is a results-driven marketing executive with extensive experience in transforming businesses across multiple industries, including technology, consumer goods, and telecommunications. He studied marketing, business, and accounting at Simon Fraser University, where he developed a deep understanding of customer-centered culture and revolutionary marketing strategies.

Throughout his career, Kevin has been a key driver of brand and business reinventions, resulting in unprecedented revenue and customer growth. He played a pivotal role as a Chief Marketing Officer in leading the reinventions of Metro by T-Mobile and Mike's Hard Lemonade with radical innovation agendas. He was also one of the key architects of the T-Mobile Un-carrier movement, which resulted in a five-fold market cap increase.

As a passionate builder and leader of high-performing teams, Kevin has introduced industry-firsts, including record-setting multi-category growth and customer acquisition. His expertise and skills include brand strategy, customer-centered culture, marketing innovation, and team leadership.