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Kevin Koskella
Helping marketing agencies scale without WordPress headaches 🚀 UseWorkHero.com #wordpress #digitalmarketing #agency #webdevelopment
Kevin Koskella is an experienced entrepreneur and the founder of Work Hero, a subscription-based WordPress development and support service for digital marketing agencies.12 He established Work Hero in 2017 to help online entrepreneurs and agencies manage their technical tasks, allowing them to focus on their core business activities.3
Background and Career
Kevin's entrepreneurial journey began after losing his job during the dot-com crash. Instead of seeking another corporate position, he leveraged his competitive swimming background to become a swim instructor and personal trainer.1 In 2005, he launched Tri Swim Coach, an online business teaching swimmers to become triathletes, which he successfully turned into a full-time, location-independent venture.14
Work Hero
Work Hero offers WordPress development, support, proactive maintenance, and white-label services to marketing agencies.3 The company operates on a flat monthly fee model and currently manages over 600 websites for more than 40 digital agencies across the United States.3 Kevin's goal with Work Hero is to handle the technical aspects of website management, allowing agencies to focus on their core competencies and grow their businesses.5
Other Ventures
In addition to Work Hero, Kevin is involved in other entrepreneurial pursuits:
- Freedom Lovin': He hosts a podcast and runs a blog focused on personal development and financial independence.2
- Author: Kevin wrote "The Rebel's Guide to Freedom," exploring themes of independence and autonomy.4
Philosophy and Approach
Kevin is passionate about freedom and has built his life and businesses around the values of independence and autonomy.4 He emphasizes the importance of designing one's own definition of success and not being afraid to pursue unconventional paths.4 His approach to business focuses on solving pain points he personally experienced, which led to the creation of Work Hero.3
Kevin Koskella continues to lead Work Hero, aiming to expand its services and position the company as the go-to resource for marketing agencies needing WordPress support.5
