Singularity University

Military Counter-Insurgency School 

Assessment Quizzes for training & coaching companies to identify and convert prospects with high buying Intent  -  Plan to live to 135

In 2015, Kev became an investor in SMA Digital, embarking on a transformative journey alongside SMA's Founder and CEO Steve Auchettl. 

Together, they have been pivotal in shaping and expanding SMA's footprint. Kev's and Steve's vision has been the cornerstone of SMA's journey, with an unwavering focus on ensuring swift and tangible results for clients.

Key Contributions:
Kev played a key role in the inception and growth of SMA, collaborating closely with CEO Steve Auchettl to propel its evolution and drive transformation.
Kev's client-centric results-driven approach has been marked by an unflinching dedication to delivering tangible client outcomes at the earliest opportunity.

Strategic Partnerships: Leveraging Kev's understanding of the consultancy and advisory landscape, Kev and SMA actively seek partnerships with founder and owner CEOs poised who want to embed a courageous mindset in their organisation to accelerate their ambitious goals.

SMA Digital

Investor & Consultant 

With Imperial, now known as Motus, Kev had the privilege of guiding the company through a significant evolution in the UK market. Kevs main focus centred on orchestrating a successful transition to e-commerce, uniting franchisors and franchisees in pursuit of a common goal.

Key Achievements:
Led a strategic endeavour to facilitate the seamless transition of Imperial into the e-commerce landscape within the UK market.
Brought together franchisors and franchisees, aligning their efforts to achieve transformative results in the realm of ecommerce.
Kev engineered strategies that harnessed the collective power of the network, yielding desired outcomes and driving revenue growth.

Imperial (now Motus)

Strategic Advisor & Consultant

As Consultant for Frontline Solutions, Kev embarked on a transformative journey that reshaped the company's trajectory within the finance brokerage sector. Kev advised the organisation to pivot its focus towards serving franchisors and franchisees. This strategic shift not only fueled the company's growth but also led to Kev becoming a shareholder.

Key Contributions:
Kev initiated a strategic shift in Frontline Solutions' approach, guiding the company to transition its services towards franchisors and franchisees in the finance sector.
As a strategic advisor, Kev identified untapped opportunities within the franchising market, aligning them with the company's objectives for enhanced profitability and market dominance.
Kev strategically architected the company's focus to revolve around a cutting-edge software solution aimed exclusively at franchisees and franchisors, which proved to be a game-changing move.

Key Responsibilities:
Kev advised the company's leadership in charting a clear roadmap for their transformation, aligning strategic objectives with actionable plans.
Kev collaborated closely with cross-functional teams to develop and market the software solution, ensuring its alignment with franchisees' and franchisors' unique needs.
Kev continuously monitored market trends and evolving demands to fine-tune the software offering, maintaining its relevance and competitiveness.

Frontline Solutions (now Dealtrak)

Leading the forefront of e-commerce innovation in the UK, Future45 embarked on a groundbreaking journey that empowered consumers to seamlessly access bespoke insurance products through a revolutionary digital platform. This pioneering approach not only democratized the automotive consumer insurance landscape but also granted individuals the freedom of both financial savings and time autonomy by circumventing traditional expensive retailers and the pressured sales process.

Key Achievements:
Early adoption of e-commerce for insurance within the UK, orchestrating the creation of a digital ecosystem that empowered consumers to access cost-effective and tailored insurance products on their own terms.
Disrupted the market dynamics, opening doors to democratized e-commerce experiences in the automotive consumer insurance domain.
Successfully promoted the e-commerce solution to franchisee dealers and brokers, enlisting them as affiliates and expanding our reach across the industry.
Kev orchestrated a strategic partnership with a private equity firm specialising in insurance.

Key Responsibilities:
Kev drove accelerated revenue breakthroughs, crafting strategies that not only optimised financial gains but also harnessed the power of innovation to transform the industry.
Kev facilitated the transition from a broker to an insurer, a transformation initiated by Redsands, a subsidiary of the Hollard Insurance Group International, becoming a shareholder in Future45.

Strategic Advisory Contributions:
Kev collaborated closely with the private equity partner, providing advisory services in the area of online revenue optimisation.
Kev designed a revenue breakthrough software solution tailored for over 1000 franchisors in the UK, enabling them to unlock new avenues of growth and profitability.
Kev guided a multi-franchise company through a bespoke strategy to accelerate revenue within emerging distribution channels, tapping into untapped potential.

Future45 Ltd-UK

Co-Founder 

While consulting for Warranty Direct, Kev had the unique privilege of collaborating with an international firm specialising in delivering cutting-edge finance and insurance solutions to franchisors and franchisees within the UK's automotive industry.

Key Contributions:
Kev collaborated with a team of self-employed brokers in orchestrating strategic finance and insurance solutions tailored to the needs of franchisors and franchisees.
Kev engaged in the development and execution of innovative strategies to enhance market positioning, revenue growth, and overall profitability.
Keb pioneered a dynamic route-to-market approach that hinged on self-employed brokers working out in the field, an innovative strategy that maximized outreach.
Kev led a hands-on approach, joining brokers in the field and partnering with them to engage with franchisors and franchisees directly.
Kev leveraged my expertise to secure new franchisees while concurrently empowering existing ones to achieve significant revenue breakthroughs.
Kev fostered strong relationships with franchisors and franchisees, functioning as a bridge between their aspirations and Warranty Direct's tailored solutions.

Key Responsibilities:
Kev collaborated with self-employed brokers, providing them with strategic guidance, tools, and insights to effectively communicate the value proposition to potential clients.
Kev accompanied brokers on their interactions with franchisors and franchisees, bringing a wealth of industry knowledge and a deep understanding of the unique challenges they faced.
Kev strategically assessed each franchisor and franchisee's operations, identifying areas for growth and implementing solutions to achieve revenue breakthroughs.
Kev developed persuasive presentations and recommendations, enabling clients to grasp the full potential of Warranty Direct's finance and insurance solutions.

Warranty Direct

FIBS revolutionised finance and insurance operations within the automotive franchise dealership landscape in South Africa. Kev's mission was to empower franchisors and franchisees to accelerate revenue through cutting-edge technology, data-driven insights, innovative products, and sustainable sales methodologies.

Key Achievements:
Kev initiated partnerships with franchisors and franchisees, paving the way for collaborative growth strategies.
Kev orchestrated a journey of exponential growth to hundreds of franchises within a remarkable 3.5-year period
Kev facilitated a game-changing acquisition where Kev’s ex-employer Wesbank acquired a 50% ownership stake in FIBS, fortifying resources and momentum.
This empowered Wesbank to achieve two objectives:
Seamlessly integrated the FIBS solution across their extensive network of franchise dealerships, optimising operations and boosting profitability.
Wesbank leveraged the FIBS solution to forge strategic joint ventures with renowned franchisor/franchisee groups, including BMW, Mercedes, Audi, Nissan, General Motors, and Toyota.

Key Responsibilities:
Kev championed a profit-centric approach for the company and partner franchise dealers, with a focus on profitability, productivity, and customer retention.
Kev navigated partnerships with iconic brands such as BMW, Mercedes, Audi, Toyota, LandRover, Nissan, and General Motors as well as international lenders and insurers, amplifying their influence within the industry.
Kev positioned FIBS as a dominant player in the automotive franchise space in South Africa, revolutionising dealer practices to elevate profit margins per vehicle sale.

Additional Contributions:
Kev developed and executed innovative strategies, fostering an environment of continuous improvement and revenue breakthroughs for all stakeholders.
After steering the business to unparalleled success, Kev sold his shares to Wesbank and relocated to the UK to embark on pioneering e-commerce venture.

Finance & Insurance Business School Ltd (FIBS)

Co-Founder

Kev lead a team of Business Development Officers (BDOs), and held the role of orchestrating strategic initiatives within the motor franchise dealer sector. Kevs core responsibilities spanned offering finance and insurance products to dealers while concurrently driving strategies to amplify their revenue breakthroughs.

Key Responsibilities and Achievements:
Kev directed a large team of BDOs, leading them to engage motor franchise dealers in compelling conversations around finance and insurance offerings.
Kev fostered partnerships with franchise dealerships, aligning their objectives with revenue growth through collaborative initiatives.
Kev positioned revenue as the primary Key Performance Indicator (KPI), emphasising its centrality in driving the team's mission forward.
Kev employed innovative leadership, strategic marketing, and data-driven analytics to accelerate market penetration and revenue breakthroughs.
Kev championed a culture of benchmarking and knowledge-sharing, cultivating healthy competition amongst team members and fostering continuous improvement.

Key Contributions:
Kev championed a leadership approach that nurtured innovation within the parameters set by the bank, resulting in effective strategies for growth.
Leveraged strategic freedom to innovate, blending creativity with established best practices to drive impactful results.
Equipped franchise dealers with bespoke solutions, empowering them to accelerate their revenue by leveraging our suite of offerings.
Orchestrated a shift that positioned franchise dealerships as partners, aligning their growth with our financial success.

Entrepreneurial Transition:
Recognising a unique opportunity, Kev embarked on a transformative journey toward full-blown entrepreneurship.
The vision focussed on accelerating franchise dealers' revenue, targeting a remarkable 4x growth within 3-4 years.
This shift marked a new phase in Kevs career, driven by a deep-seated belief in the potential for innovation and growth

Kevin Johnson