Kevin Herrera

Co-Founder and Chief Executive Officer at THE - MACHINE

Kevin Herrera is an entertainment and media executive with over a decade of experience in the industry, known for his forward-thinking mindset.

Throughout his career, Kevin has been instrumental in representing creators, building production infrastructure, and guiding career paths to produce engaging and monetizable content.

With a strong emphasis on digital content, Kevin has worked with major companies like Yahoo!, AOL, Hulu, and others, contributing to the evolution of new digital channels and business models.

His expertise spans across various areas including digital content packaging, talent representation, global distribution, branded entertainment, digital marketing, and more.

Kevin's educational background includes studies in Business Administration, Business, and Business Law at California State University, Northridge, following his education at Valenica High School.

He has held key roles such as Co-Founder and Chief Executive Officer at Themachine, along with various positions at The Gersh Agency, Moopsy, and other notable organizations.

In addition, Kevin has experience in production, development, digital IP deal structuring, and brand media consultation, reflecting his diversified skill set in the entertainment industry.