Suggestions
Kevin Feather
Content Marketing
Professional Background
Kevin Feather is a highly accomplished marketing professional with a robust history in content marketing, digital strategy, and research. With over a decade of diverse experience in various sectors including automotive, technology, and academia, Kevin has established himself as a thought leader in the field of digital marketing. Currently, he serves as a Content Marketing Author & Analyst at AAA-The Auto Club Group, where he leverages his expertise to enhance brand visibility and engage audiences through strategic content initiatives.
Before his current role, Kevin made significant contributions as a Manager of Content Marketing at CB Insights, where he was instrumental in developing innovative marketing strategies that aligned with the company's objectives. He also honed his skills as a Senior Associate in Content Management at KPMG, where he focused on creating and managing high-quality content that resonates with target audiences.
Kevin's career journey includes pivotal roles such as Senior Digital Content Strategist and Digital Content Strategist at Nasdaq, where he helped shape digital communications to amplify market presence. He has a strong foundation in managing content strategies, having served as a Content Marketing Manager at Standard Motor Products, and previously as a Content Manager at THOMASNET, where he played a key role in enhancing content quality and delivery.
With a passion for education and sharing knowledge, Kevin was formerly an Advisory Board Member for the Digital Marketing Program at the University of South Florida Muma College of Business, contributing his insight to foster the next generation of marketing professionals. His earlier experience includes managing web content and sales strategies, held as Sales and Marketing Manager at Zephyr Real Estate, and as a Senior Research Analyst at Mercedes-Benz Research & Development North America, which showcases his versatility across various industries.
Education and Achievements
Kevin Feather's academic qualifications are foundational to his stellar career. He pursued a Master of Business Administration (MBA) from the prestigious Thunderbird School of Global Management, an institution renowned for its rigorous curriculum focused on international business and global marketing strategies. This program has equipped Kevin with a solid understanding of business management, and an ability to think critically about marketing challenges in a global context.
Prior to acquiring his MBA, he earned a Bachelor of Arts (BA) from Grove City College, where he developed essential skills in communication and analytical thinking, which have greatly benefited his professional endeavors in digital content and marketing.
Notable Achievements
Throughout his career, Kevin has been recognized for his innovative approach to digital content and marketing strategies. His role at AAA-The Auto Club Group highlights his ongoing commitment to advancing the field of content marketing with actionable insights and tailored strategies. At CB Insights, Kevin’s leadership in content marketing contributed substantially to customer engagement and the enhancement of the company’s brand identity.
His work at KPMG further solidified his reputation as an expert in digital content, while at Nasdaq, he played a critical role in expanding the company’s digital presence, optimizing user experiences, and engaging clients with compelling content. The breadth of his experience, from automotive content strategies at Standard Motor Products to technology-focused initiatives at Nasdaq, underscores his versatility and adaptability in a fast-paced digital landscape.
In addition to his professional accomplishments, Kevin’s involvement as an Advisory Board Member underscores his dedication to nurturing emerging talent within the marketing field. His insights are invaluable for students and aspiring professionals, contributing to their knowledge and skill development through his mentorship and guidance.
Achievements