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Kerry Cecere
Marketing Operations - Fostering business alignment and operational agility
Professional Background
Kerry Cecere is a dynamic professional with a strong dedication to fostering growth in small businesses and innovative brands. She has a wealth of experience across various domains, all of which come together to create a unique and effective approach toward business operations and marketing. With a career spanning roles such as Marketing Manager at Dia Creative and Marketing Operations Manager at MoxieLash, Kerry has demonstrated her exceptional ability to integrate marketing strategies with operational efficiency. Her background includes transitionary roles at Boosted, Inc., which saw her rise from Associate Manager of Sales Operations to Marketing Manager, showcasing her capacity for growth and adaptation in the fast-paced industry.
Kerry’s expertise is not limited to marketing alone; she has excelled in project management, customer service, and organizational training and education. Her time with organizations such as Bani Bands Headbands and Vertical Athletics as a Marketing Director has allowed her to refine her skills in cross-channel strategy, audience nurturing, and retention practices. Her role as Director of Administration and Employee Relations at AJ Tutoring highlights her versatility, emphasizing her capabilities in fostering team development and effective communication across all levels of an organization.
Education and Achievements
Kerry's academic credentials provide a robust foundation for her professional journey. She holds a Master of Science in Mediation and Alternative Dispute Resolution from the respected Woodbury Institute at Champlain College, equipping her with skills critical for conflict resolution and effective negotiation in business settings. Additionally, she earned a Bachelor of Arts from Dickinson College, where she developed a critical understanding of various subjects that contribute to her approach in both marketing and operations management.
Her desire to continuously learn and adapt is echoed in her studies at Kellogg Executive Education, where she focused on Strategic Change Management. This experience has equipped Kerry with the tools necessary to guide organizations through periods of change, an essential skill in today’s rapidly evolving business landscape.
Notable Skills and Areas of Expertise
Kerry Cecere's multifaceted expertise encompasses key areas that are vital for any small business striving for growth. Here is a closer look at her primary areas of focus:
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Business Operations: Kerry specializes in process ideation and development, emphasizing the importance of creating streamlined operational processes that enhance productivity and efficiency. Her acumen in onboarding and training material development ensures that businesses have comprehensive programs that assist in employee development and retention.
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Marketing: In the realm of marketing, Kerry's capabilities are diverse and impactful. She excels in developing cross-channel strategies and execution, ensuring that marketing efforts resonate across various platforms. With a proven track record in email marketing and website management through platforms such as Shopify and WordPress, she adeptly combines technology with creativity to boost product visibility and customer engagement.
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Project Management: Her project management skills enable her to navigate and oversee multiple projects simultaneously, advocating for cross-functional synergy that brings together different teams to work towards common goals.
Kerry’s approach to business is characterized by strategic coaching and consultation, aiding businesses in understanding their unique challenges and navigating them effectively.
tags:[
Business Operations
Marketing Operations
Project Management
Customer Service
Training and Education
Marketing Strategy
Process Improvement
Email Marketing
Cross-Channel Strategy
Small Business Growth
Innovative Brands
Training Material Development
Location
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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