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Kenny Chisholm
Senior Shopper Marketing and Category Management Professional
Kenny Chisholm is a highly accomplished senior marketing manager with vast experience in various industries such as confectionery, soft drinks, and wholesale. With his expertise and knowledge, he has a proven track record of creating successful customer and shopper marketing strategies that help his respective companies achieve their business goals. He has worked with top companies like CooperVision, Evergreen Garden Care (formerly The Scotts Company), Mars Confectionery, Britvic Soft Drinks, SC Johnson, Coca-Cola Enterprises, and Safeway Foodstores, among others.
Kenny's extensive background in category management, shopper marketing, trade strategy, business development, and sales management has allowed him to develop a multidimensional skill set. He has a solid understanding of the customer journey, shopper behavior, and market trends that inform customer and shopper marketing strategies. He has demonstrated proficiency in leading cross-functional teams, building stakeholder relationships, developing effective sales strategies, and executing large-scale marketing campaigns.