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Kendal Green
Head of Copy at Ralph Lauren
Kendal Green is a Creative Director and Generative AI Strategist currently serving as the Head of Copy at Ralph Lauren in New York City.123 She leads a team of 23 copywriters, proofreaders, and editors within Ralph Lauren's in-house agency.4
Professional Background
Key Professional Roles::
- Head of Editorial & Copy at Ralph Lauren (April 2022 - Present)4
- Creative Director specializing in copywriting and content strategy5
Professional Expertise::
- Manages large teams across brands, channels, and platforms1
- Specializes in creating 360° marketing campaigns that blend creativity with data-driven insights1
- Applies generative AI and data pipeline management tools to enhance content creation1
Education and Clients
Green holds a Bachelor of Arts in Foreign Correspondence & International Journalism from New York University. Throughout her career, she has consulted for numerous international brands including Clairol, Estée Lauder, Victoria's Secret, Verizon, and Tory Burch.1
Professional Philosophy
She believes in using generative AI as a collaborative tool to augment human creativity, not replace it. Green's approach focuses on creating meaningful, soulful storytelling that can inspire and shape the world.1
