Ken Zendel

Ken Zendel is a prominent figure in the field of investment education, currently serving as the Chief Executive Officer of the National Association of Investors Corporation (NAIC), also known as BetterInvesting. He is based in the Detroit Metropolitan Area and is recognized for his commitment to improving financial literacy and investment practices among individuals. His professional mission revolves around helping others enhance their financial futures through educational initiatives and resources.

Zendel has a rich background in various industries, including automotive and nonprofit sectors. He is a Certified Educator in Personal Finance and has been instrumental in leading integrated campaigns that generate revenue and improve organizational performance. His leadership style emphasizes collaboration, detail orientation, and a commitment to integrity and continuous improvement.13

In addition to his role at BetterInvesting, Zendel is involved in various community and professional efforts aimed at fostering financial education and supporting individuals in making informed investment decisions.12