University of California, Berkeley, Haas School of Business

University of Michigan - Stephen M. Ross School of Business

Product @ Google Search for Health

Manage our CloudAI products for GTM and growth for the healthcare industry, including GenAI areas like MedLM/Med-PaLM and Vertex Search.

Google

Product Lead for Google CloudAI Healthcare

Interim led Local Health product team to improve the health journey ('near me') on Google Search. Some initiatives included developing product strategy & roadmap for the underserved/Medicaid population, enhancing our provider directory using latest AI/ML models ("Duplex"), and scaling our appointment bookings
https://techcrunch.com/2023/03/14/google-is-making-it-easier-to-find-low-cost-healthcare-centers-in-search-results/amp/

Senior Product Manager at Google Search: Local Health

Lead a global partnerships team for initiatives across Search and Local Health, partnering with top payers, providers, gov't, and IGOs across the world on topics like access to high-quality, relevant health information, connecting people to care providers, improving access for those who need it most, & elevating mental health resources

Global Head of Business Development at Google Search: Health

Led a cross-functional team on Care Studio (https://health.google/caregivers/care-studio/) to set the product vision and develop the team's first value-based pricing structure. Negotiated the team's first major contracts with one of the largest health systems in the country.

Head of Partnerships at Google Health (Care Studio)

One of the first BD members on team to lead AI/ML strategic planning and partnerships. Worked closely with product and researchers to publish the latest model breakthroughs (e.g. https://arxiv.org/pdf/2104.02219.pdf) and then translate that research into GTM strategy, product roadmaps, & partnership plans/execution across Dermatology, Medical Scribe, and De-ID.

BD & Partnerships Lead for AI/ML at Google Medical Brain

Advised CEO and SVP Corp Dev across sales and market growth topics & strategies with focus on payers and enterprises

Carrot Sense, Inc.

Advisor

Led payer & provider strategy in the U.S. West region; responsible for securing policy coverage, closing contracts, and developing provider and payer relationships
https://go.omadahealth.com/

Omada Health

Senior Director, Market Access and Payer Relations

Joined as employee #11 (Series A) and covered an array of topics within strategy and business development like channel partnerships, structuring the company's value / risk-based pricing model, building the health economics (peer reviewed publications) and CPT reimbursement strategy, and designing the company's early sales and targeting strategy. 

https://www.cdc.gov/pcd/issues/2016/15_0357.htm

Director, Strategy & Business Development

Led a market evaluation of a potential new line of business ($XXXM revenue potential) including market overview of key players, competitive intelligence, product positioning, and go-to-market (GTM) strategy and tactical plan

Castlight Health

Strategy and Business Development

Kaiser Permanente's internal consulting group for hospitals & health plan within the Northern California region
 
 - Designed multi-million dollar ROI models for KP pilots, identified new ideas in external environment for pipeline, and managed pilot teams through implementation
 - Led research for the regional Medicare Director on transportation service strategies for Kaiser’s Medicare / Medicaid (dual-eligible SNP) population

Kaiser Permanente

Performance Excellence Consultant

Project manager in the Chancellor's office for the Chief of Staff to assist on specific project related needs and support key individuals within the leadership organization.  

 - Worked with the Asst. Vice Chancellor of Technology & Innovation to develop a long-term revenue / licensing forecast projecting revenue growth and identifying gaps in product / tech portfolios  
 - Translate high level visionary initiatives into specific project and workplans with milestones and metrics

UCSF

Project Manager

Net Impact is an organization for professionals who would like to use the power of business to create a more socially and environmentally sustainable world

 - Selected to first Sustainability Fellows class as part of the Cleantech Open, collaborating with LimeAmps entrepreneur to provide insights on sales, marketing, and sustainability topics 
 - Assessed the national expansion plan at Rising Sun Energy Center’s green energy training program (GETS) including potential marketing campaigns for 10 targeted partners

Net Impact - San Francisco

Leadership Team Volunteer

Taproot is a nonprofit organization that leads, mobilizes and engages professionals in pro bono service that drives social change.

 - Piloted Taproot’s first strategic planning prep project with a local non-profit healthcare org. by conducting market research, SWOT analysis, and recommending marketing tactics for the CEO’s upcoming strategy plan
 - Profiled on Taproot’s national website in 2008 as an example of the roles, background and experience of a Strategy Associate

Taproot Foundation

Strategy Associate Volunteer

Sales and Marketing consulting company with majority focus on biotech/pharma/medical products industry.  #2 in Healthcare consulting in Vault 2011 practice area rankings

 - Served as one of the office experts in sales force design and territory alignments. Projects included clients from the medical device, pharma/biotech, and even clothing manufacturing industries while also guiding them on related Sales topics such as Targeting, Size, and Incentive Compensation
 - Directed a qualitative opportunity assessment with 40+ hospital administrators to understand hospital trends and recommend 8 strategies to increase stroke priorities
- Led a five-person strategy team to assess 15+ specialty pharmacies and rank each based on ability to support a drug manufacturer’s REMS administration and distribution program
 - Managed a six-person team to conduct qualitative research and design a conjoint survey in order to build a $x.x+ billion dollar forecast for senior marketing planning managers
 - Taught market research best practices to EU colleagues while leading a forecasting project on a cross-office team for a $xxxM+ product launch in France and Italy
 - Served as the professional development manager for two employees, guiding their professional goals, project assignments, and performance evaluations

Ken Su