Ken Ojuka

Ken Ojuka is the co-founder and CEO of Fiddle, a modern inventory operations software company for CPG (Consumer Packaged Goods) brands and manufacturers.12 Here are some key details about Ken Ojuka and Fiddle:

Background and Founding of Fiddle

Ken Ojuka has been an entrepreneur for 13 years and has significant technical expertise.5 He co-founded Fiddle in 2017 along with Morgan Gilliam.4 The inspiration for Fiddle came from Ken's own experiences running a physical product brand and the challenges he faced with inventory management and manufacturing.2

Fiddle Software

Fiddle is an inventory management software that helps brands:

• Track inventory across all sites
• Manage orders from multiple sales channels
• Source raw materials and packaging
• Handle product traceability and expiration tracking
• Manage bills of materials and product costing1

The software is designed for small to medium-sized CPG brands generating $1-20 million in revenue.1

Podcast Host

In addition to his role at Fiddle, Ken hosts "The Physical Product Movement" podcast, where he interviews CPG brand founders and entrepreneurs to share their stories and insights.25

Approach and Philosophy

Ken's approach with Fiddle is focused on improving the connections between brands, suppliers, and co-packers to address common supply chain issues.3 He aims to help entrepreneurs succeed in launching and growing physical product businesses by providing better tools for inventory operations.3